StoryBrand SOP Launchpad

Your complete, step-by-step system to implement the SB7 framework and clarify your message.

Phase 0

Onboarding Manual

Essential rules for every "Guide." Learn the 20% rule and the Master Recipe before you start.

Open Meta-SOP →
Step 1

Master Messaging

Extract your 7-part BrandScript. This is the foundation for everything else you build.

Execute Extraction →
Step 2

One-Liner Formula

Compress your complexity into a single sentence that passes the "Grunt Test" in 5 seconds.

Formulate One-Liner →
Step 3

Website Wireframe

Organize your talking points into a landing page that actually converts visitors into customers.

Build Wireframe →
Step 4

Sales Script

Move prospects to action using story-based dialogue. Stop selling, start guiding.

Draft Script →
Step 5

Email Nurture

Automate your value delivery with the 5-step enlightenment sequence for recurring sales.

Setup Sequence →
Step 6

Content Strategy

Create "Curiosity Collateral" that funnels heroes into your system via social and blogs.

Plan Content →
Advanced Tool

Interactive Wizard

Prefer a unified view? Navigate all steps at once with our tabbed interactive dashboard.

Open Full Wizard →

Need the Automated Generator?

Quickly generate assets for local use without following the full methodology.

Launch Generator →